Onsharp is a Midwestern leader in web design, software & app development, and custom integrations.
With over 250 clients throughout the United States and abroad, we are focused on building long-term relationships and delivering world-class solutions for our clients.
JOB SUMMARY: As a Content Specialist, this person will perform a wide variety of website and marketing-related tasks whereby all duties are done with accuracy and in a timely manner.
This person works with the Website Team and Website Team Manager to develop and enhance an effective digital strategy for our clients.
ESSENTIAL FUNCTIONS:
Website Team Responsibilities
Write and implement SEO best practices
Collaborate with the website team to strategically develop website copy
Conduct keyword research to enhance search visibility
Strategically craft website content and layout
Google Analytics and Data Analysis
Responsible for executing and overseeing the implementation of social media and Google ad strategies
Utilize data analytics to identify trends and make data-driven recommendations for optimization
SEO (Search Engine Optimization)
Conduct keyword research to identify opportunities for organic search growth
Stay updated on SEO trends and adapt strategies as needed
Digital Advertising
Plan, execute, and manage digital advertising campaigns across various platforms (ex: Google Ads, Facebook Ads)
Monitor ad performance, adjust budgets, and optimize campaigns for maximum ROI
Works closely with the Website Team Manager to understand needs and desired results for client’s overall digital strategy
Encourage consistent branding and messaging throughout clients’ campaigns
Innovative, organized and results-oriented
Lead generation and nurturing experience
KNOWLEDGE, SKILLS & ABILITIES:
Good understanding of the basic principles of public relations and/or marketing.
Strong creative writing and excellent verbal and written communication skills.
Ability to work individually on a project or in a team environment.
Demonstrate good judgment and discretion when dealing with sensitive topics.
Ability to interact with many people and absorb multiple interruptions while staying on task.
Strong computer and technology skills.
Learn quickly, research well, and love to take on challenging new tasks.
Strong attention to detail.
Excellent customer service and skills.
Innovative, organized, and results-oriented.
PREFERRED SKILLS:
Experience managing Google Ads, Facebook Ads, and other digital advertising platforms
Experience using Facebook, Twitter, blogs, LinkedIn, and/or YouTube
Experience with HubSpot
Strong writing experience - page content, copywriting, blog posts
Graphic design experience/skills
QUALIFICATIONS:
Bachelor’s degree in Marketing, Communications, Business, Advertising, or other related field.
2+ years of relevant experience in marketing.
Excellent creative writing and editing skills
Proficiency in Google Analytics and other data analysis tools
Understanding of current social media and digital trends
Strong analytical and problem-solving abilities
Ability to demonstrate time management, organization, and reasonability skills
Eager to learn and adapt to all projects
CORE VALUES:
Customer Focused
Commitment
Can-Do Attitude
Collaboration
Having Fun
WORKING ENVIRONMENT: The majority of work is performed in a professional office setting with a wide variety of people with differing functions, personalities, and abilities.
Onsharp, Inc.
is an equal opportunity employer.
We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity or national origin, disability, veteran status, and other protected characteristics.
Only qualified applicants will be notified.
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